һҵȺ˴Ҷг̹滮ഴҵļұۡΪг̹滮ͬģʽµĴҵ˾ܶ࣬ӽٽ㡣 Ϊг̹滮ĸѾ˺þˣһг̹滮Ĺ˾ˣȻг̹Ʒҵģʽûܳ
2014 Һͺϻ˳·Ƽг̹滮ҵ˽ʱ䣬УҶгߵĺҲиֱӵĸд˻ᣬ ·жг̹滮IJߡصƵһЩ˼г̹滮ȥķչʵѾĽΣγ˺ܶͬ ɡӲͬǶȽǰߵЧ⡣ʱִ٣һƪȫչ״£Ҳӭۡ
ʼгֵijģΰǩ֤ʱġг̵⣬ʱܶ˸տʼУŷȸǩ֤㲻г̣ûг˳ǩϣܰĿĵϢṹοͿٵһſǩ֤ʹõг̱
εڣ˶μǺ̳ݺûΪгṩʵݴUGCɱͣ㣬ҲЩûݣ 罨ƵPOIϵͳUGCڣѱͬһˮдμǵĺܶûֻȥһطһεοͣѿȵƼ ĿĵؾݡݶUGCûѡѡν귢ңӦҲͨPGCķʽڲUGCĶ̰塣
12Ĵҵ˾ʼŶΪIT˾Juniperij죨TyrԻΪŶӵնAlex;Ȧһ꿪ʼ ̽г̹滮ƷӦҲǹг̹滮Ԫϡ;Ȧ˼··ƣϣͨǰռʵʵijзͨʼժ ʽƬݣû·ڵ̶̬ܴҲ;Ȧ;Ȧմ¹ʦ֪ͬһʱڵ ŶӣʦƷͽɳͶһԪı飬TyrҲһdzˣܿϧΪʼŶӶ罻磬ͷɢûһľʧ˺ƶŶӡ
ǧƪһɵ·ģûԻУ㷨ƼԵкںϣûΡҲƻеȤ
;ȦʱԶҲ12꣬ɿƼѧһѧŶӴҵۣдģʽӦDzο Gogobot罻мƻվWanderfly13Trip AdvisorʼChrisȥGoogleTravelĿϣͨϴȫPOIݣȡйؼʣûͨ Իǩɸѡɹ滮ץȡȫ30ݣؼȡУҲݵƬͽṹʱͬ 1.0Ʒ˹ռݣ2.0δ˾ûݻֻۣܿץȡг̹滮ڴڻҶߵ״̬г̰ŷ滹ûŻͽת͡ҪƵݺĿĵزƷҲڱѹѡ
Ҹ˺͵һҴҵ˾ʼŶڴҵǰͬ£һϺϷ˾ֱƷƺͼǰͬºϻﴴҵŶĬŶӺеġҲ2014긡ĻҵΧԶϺŶߵķdzʵǵһall inƶ˵г̹滮ƷСĻƶг̵Ľ˺ܴףĺܶƷƶ˶ֱӻӵĽ˳ɡ
15߰汾һ̳ҵĹ˾ֱ˻ӪгֿõIJƷȻںܶϵϸ ⣬ǶҪһ·߷ο˵ѾõIJƷ֮һˡвǣλǩ֤г̵ݻг֣Ч࣬¶Ȳ㣬ȻܼӸһ·ûܵʲôһҲòͬûг̷ֱԼĸӡбϾһܸ˵£ ģʽɷʽ˺νġ
ζݳIJƷǡǡѡ෴ݾۼģʽֵ̽UGCPGC֮öӦκԴϵѡź ĴҵŶӣٵݵСĴýˣ֮ǰ𡶹¶ĹĿ֯PGCרҵ༭ŶӵȻࡣг̹滮 ԻҲһЩŻЩźǣг̹滮·ģΪУʵݺгֱ̲иѻͨ·ģЧ ʣһɣмҪijʽĶ飬û취ܺõںϡ
2.0ʱʼҵģʽͱֵijԣҲܺƼϵָҵ۵㶼ݿ⣨POI· UGCPGCȥƽ̨ϴݡҲͼԼȻͨݺ߰ûץȻΪûԶһ·ο͵ķԼ˵ĹӦ⣬ȡģʽͨתƽ̨رˡ
һϣڹӦһϣھƵĿĵػγԼյĹӦϵͳĿǰδջվתƷ bookingƵӲֲ룬AirbnbijߣܿսԷϵҡڣʱһܺõġ̬ƽ̨Ȼһƽ̨ĵƵ֧һҴ˾ڴҵҵ˵ǴӴͳҵǴӻҵģ ҪŪҵ۸ӵĹӦϵͱĪûȷʵDzڴгϵͳѶˡ
г̹滮ƷӱϽĶǴû·г̡βƷ⡣ڴͳҵЩز˭ɵأ
ϤĶ߿֪ŵΪ˿ѯɣѿIJƷŶӲһСƵҲΪOP IJɵġڸΪʱԱҪǸŵտԽĿĵԴɳ˾͡ƱһϵаźͲɹ
3.0 ʱг̹滮ƷǴӼĽǶȣʡOPĹؼҪءƺ·飬ֱǴͬǶĴģʽͨģƵ·ߺͲɹƷIJͼѼƵĹһƼġںӡֻҪͿһŽһdzģ ʽinput-outputеϵͳɣ˲Ҫ߾ܵõ
·ģʽǡǡǷԡˡΪģеܳһסࡱг̹滮ϵͳ·163
6·TOSг̱༭ƽ̨ΪҽBгг̹滮˾Ŀǰѷչ500ҶлͻΪOPŶṩ ҵݺ֪ʶг̱༭ͷĺ̨ϵͳ·鲻CṩǸOPʦרҵȺṩηһ ƹ̨
IJƷ˵ץȡȫOTAʵβƷʵʱ̬ϲѯһβƷб
ûΪĿûȺΪDIYûṩߣƵҰǣøεοҲܵõһIJƷײͣΪû
ûġΡ⣬2.0ʱIJƷƣӦOTAץȡġᡱģʽṩ㹻IJƷͷȶԣοгͨƽ̨
ƷǶεרҵʦҪܹӦʦͬҵIJšСԼݣһҪ䶨ĸ߸ֵ ʦ컯ݺԻķ⻯ǴĻߵ̨ǰͻϿɡʹ·༭ƽ̨ûIJֻǡг̡ǰ ˴мзݵġ·顱һοܵ¶ȵijֲᡣ
1.02.0ʱҵջĹ˾̬dzӽһ
3.0ʱг̴ҵ˾иļ̬һƼ˾ϵͳݡƽֵ̨Ϊҵ
һݣ2015˴δﵽ1.2ڣ201412%ѻⷽ棬15.7%Ҳ˵˾Ŵﵽ˰˰ʮԪһΡйΪһѹռȫѵ13%
Ӻ۲йΡȴdzԣ߶ĻֺʽҲڲӡٷֲ㣬Ⱥ ĻȺҲڲγɣġѾ㲻ߣԻƻIJƷͷѸٵȺ롢ѧѣ³в Ⱥ
۲۲죬̽˶·ͻҶýܲŷŵܵʮǰʱСھƣ ζұֵȶѹ£ҵȷȡ100%ϵĸʹҪɢƴҵ磬Ըе鲻õ £Ƶҵ൱ռȶ˺ܶࡱ
ҵĽԻʱ2016꿪ʼˡг̹滮ʵĸԻÿûõԼɫáƷζIJ컯ͻʧȥ
ᵽг̹滮ǡOPȺרҵڴͳҵٸ߶˲ѷҵԱʲߵ⡣OPְҵԾҪ ܸߣϵļƵܴﵽйҵͳʦͽʽ˲ģʽԱ£֪ʶknowhowĴС ŶӹģҵģܵԼ
ܶҲʶҵԱʺϢʶͨϵͳҵˮƽߡ⣬ڶεĻȣ翪ʼ뵥ҵ˹ȥ 꼤ҵļ۸սʶͳĺļֵڲ컯IJƷͷṩԻƷҪOPţԺܶ׳ ƷѺõļƵԱƷְλϡõIJƷܹȿĿĵԴͨҵҲܲгûƳο ǰһIJƷ
ںOPԱͨĹҲܵܶļƵԸѧϰ¼õְҵв˵dzΪһȫ͡Ʒ ʱҲῪЦ˵ǡȫջʦܸ㶨οͣҲܸ㶨Դ˼˰Щ˵ĶʦʵѾһսһ֧飬ʹ뿪 ҲȫԳһɣΪһܻӭġsoloʦδ꣬ǽῴҵܶ˱ְҵߣԭеҵӶϵҲܻᱻ ƣɹþϵ
ͼԿ2B2Cг̹滮ȫ̬ͬIJƷûƷƷ涼ͬչһƷͬʱB Cûṩõ飬B˲Ʒȱʧʱҵܡ͡C˵ĹͲƷרB˵רҵƷ֣δг̹滮˾ Ǻӣֻѡһ
˲ƷIJ˾սԶλҲ÷C˺B˵IJƷݡB˵͵ʱ˽ϢݰȫкܴĹ ǣֻῼǺʹ˾һ˾ԼCҵֻԼġ˽˶ơҵôBĵ ԼĺûͲƷݴ˾IJƷϣҲӺˡ
δ꣬гܻܿǸΡкͶµľ档еûҪáݡܵĹߣκͶεķҪЧרҵĺ̨ϵͳĿǰƷ൱һʱDz棬иķչ
ǻۿ桢ǻ۶ۡǻۻ͡ĿǰΪھǮļӦó֮дһƪרĽܡ
ÿص㶼Ĺ£ͬǰƶеΪĽɫеӰĶʮߴѰӰ㣬Ʒϵֲ 顣Щḻάȣֻж˲֪Ĺ£δɲֻռDZղؼ㵽ĿĵʱֱڵͼϺ㻥Ϊ Ȥ
ֻҪ㣬ǴӵƽţǴҵϼûĿվһͨҵ˾rome2rioѾȡ˺ͻƵĽչ
ʵᵽЩڿƼڶѾгˣδ꣬ܶƼᱻ͵Ĵҵ˾г㷺ӦãھͼǿԼ ϢˮƽĹ˾ºһֵļȡơ
ƪ°ɣоϲŶ&site=Ȧ&summary=һг̹滮Ĺ˾ˣȻг̹Ʒҵģʽûܳ&pics=г̹滮߽3.0ʱΪδҵһŴƱ,weixin,500,500) class=qzone
ƪ°ɣоϲŶ&title=г̹滮߽3.0ʱΪδҵһŴƱ&summary=һг̹滮Ĺ˾ˣȻг̹Ʒҵģʽûܳ&pics=Ȧ,qq,1100,800) class=qq
·鴴ʼ & CEOBDAƷͶǰҵŦԼkate spadeĸ˾սԲ⾭óѧ˹...